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Digital Marketing Manager | B2B SaaS Growth Expert | Performance Marketing Specialist
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Available for Full-Time Opportunities

Digital Marketing
Manager

Performance Marketing | Growth Strategy | B2B SaaS Expert

Performance-driven Digital Marketing Manager with 3 years of B2B SaaS experience specializing in growth marketing, content creation, and marketing automation. Proven track record of driving 30% engagement growth, 20% lead generation increase, and 35% quarter-over-quarter traffic growth.

📧 Get In Touch View LinkedIn →
35% QoQ Traffic Growth
25% Engagement Rate
$250K+ Pipeline Value
200+ Qualified Leads
10K+ Community Members
3+ Years Experience
Experience Section
💼 Professional Journey

Work Experience

A track record of driving growth and building brands across B2B SaaS companies

Jan 2025 – Sep 2025

Marketing Manager

SendX • Remote, India

Led comprehensive marketing initiatives for email marketing SaaS platform, driving significant growth across all key metrics through strategic campaign execution and marketing automation.

  • Led website redesign and conversion optimization driving 35% QoQ traffic growth and 40% UX improvement through A/B testing and data-driven iterations
  • Implemented email workflows and behavior-triggered lead nurturing sequences, improving lifecycle engagement by 30% with streamlined CRM workflows
  • Developed multi-platform campaigns achieving 25% engagement rate (2.5x industry benchmark) and driving measurable ROI
  • Produced 50+ high-impact posts per quarter, driving 85% MQL to SQL conversion through compelling visuals and messaging
  • Built engaged communities with 40% monthly engagement rates across Slack and Discord in US and UK regions
  • Managed monthly product releases and weekly feature releases as Product Lead Growth
Jun 2023 – Dec 2024

Senior Marketing Executive

Appknox, XYSec Labs PTE LTD • Remote, India

Led content strategy and marketing initiatives for cutting-edge mobile security platform, focusing on technical content that drives developer engagement and business growth.

  • Implemented SEO optimization improving website health from 65% to 98% and driving 40% organic traffic increase using Google Analytics and SEMRush
  • Managed multi-platform presence achieving 23% engagement rate and growing followers by 1.5K in 2 months
  • Executed full-funnel marketing (TOFU, MOFU, BOFU) strategy contributing to 15% client retention improvement
  • Coordinated BlackHat EMEA and Gartner Security Summit activities, generating 200+ qualified leads and $250K+ pipeline value
  • Published 30+ articles across LinkedIn, Substack, and Medium, generating 150+ inbound inquiries per quarter
Dec 2022 – May 2023

Digital Marketing Executive

WebyPreneurs • Remote, India

Specialized in content creation and digital marketing for diverse client portfolios, developing expertise in multi-industry marketing strategies.

  • Created and executed social media strategies driving 30% engagement increase across client accounts
  • Achieved content reaching 500K+ monthly impressions through strategic multi-platform campaigns
  • Conducted comprehensive competitor analysis for 10+ clients, identifying growth opportunities contributing to 10% increase in client sales
  • Coordinated lead qualification and nurturing with sales teams, achieving 75% lead acceptance rate
Skills Section
🛠️ Expertise

Skills & Tools

Comprehensive skill set covering all aspects of modern digital marketing and growth

📊
Performance Marketing
Google Analytics
Meta Ads Manager
SEMRush & Ahrefs
A/B Testing & CRO
Landing Page Optimization
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Marketing Automation
HubSpot (Workflows, Lead Nurturing)
SendX Platform
n8n Automation
Behavior-Triggered Campaigns
Email Marketing Sequences
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Social Media & Community
Buffer (Multi-Platform Management)
Brand24 (Social Listening)
Community Building (Slack, Discord)
LinkedIn Marketing
Content Scheduling & Strategy
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Content Creation
Canva Pro
Visual Storytelling
Multi-Format Content Production
Thought Leadership Writing
Technical Content Writing
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SEO & Website
SEO Optimization
Statamic CMS
Website Health Monitoring
Conversion-Focused Design
Analytics-Driven Optimization
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Strategy & Growth
Full-Funnel Marketing (TOFU/MOFU/BOFU)
Product-Led Growth
Campaign Strategy & Execution
Event Marketing
B2B SaaS Marketing
Achievements Section
🏆 Impact

Key Achievements

Measurable results that demonstrate consistent performance and strategic impact

35%
Traffic Growth
Quarter-over-quarter website traffic increase through comprehensive CRO initiatives and landing page optimization
25%
Engagement Rate
Achieved 2.5x industry benchmark through strategic content creation and multi-platform execution
30%
Lifecycle Improvement
Enhanced customer lifecycle engagement using HubSpot-powered automation and optimized workflows
200+
Qualified Leads
Generated from major industry events contributing to $250K+ pipeline value through targeted campaigns
98%
Website Health
Improved from 65% through comprehensive SEO strategy, driving 40% increase in organic traffic
10K+
Community Built
Grew engaged communities from 0 to 10K+ users with 40% monthly engagement rates across platforms
Contact Section
📞 Get In Touch

Let's Connect

Open to full-time opportunities with innovative B2B SaaS companies

Ready to Drive Growth Together?

I'm passionate about building marketing strategies that deliver measurable results. If you're looking for a performance-driven marketing professional who can drive growth and build engaged communities, let's talk.

📧

Email

hello@areebaatiq.com
📱

Phone / WhatsApp

+91-8604694710
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LinkedIn

Connect with me
Founder Profile
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Consultation & Full-Time Opportunities

Let's Build Your
Growth Engine

Strategic Marketing Partner for B2B SaaS Founders

Whether you need strategic consultation to unlock growth or a full-time marketing leader to build your marketing function from the ground up, I bring proven expertise in driving measurable results for B2B SaaS companies.

📅 Book Consultation Discuss Full-Time Role
35% Traffic Growth Delivered
$250K+ Pipeline Generated
2.5x Industry Benchmark Beat
10K+ Community Members Built
85% MQL to SQL Conversion
3+ B2B SaaS Companies
Services Section
🎯 What I Offer

Services & Collaboration

Flexible engagement models designed to meet your specific needs and growth stage

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Strategic Consultation
Marketing Strategy & Planning
Growth Opportunity Assessment
Channel Strategy & Optimization
Content & Campaign Review
Marketing Stack Recommendations
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Full-Time Leadership
End-to-End Marketing Function
Team Building & Management
Multi-Channel Campaign Execution
Marketing Automation Setup
Performance Tracking & Optimization
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Growth Marketing
Product-Led Growth Strategy
Conversion Rate Optimization
Landing Page Development
A/B Testing & Experimentation
SEO & Organic Growth
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Community Building
0-to-1 Community Strategy
Engagement & Retention Programs
Platform Setup (Slack, Discord)
User Advocacy Programs
Community-Led Growth
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Content & Thought Leadership
Content Strategy Development
Executive Positioning
Technical Content Creation
Social Media Management
Multi-Platform Distribution
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Event & Campaign Marketing
Industry Event Strategy
Lead Generation Campaigns
Product Launch Coordination
Webinar & Workshop Planning
Post-Event Nurturing
Approach Section
🎯 My Approach

How I Drive Results

A proven framework that combines strategic thinking with hands-on execution

01
Deep Discovery
Understanding your product, market positioning, target audience, and growth challenges through comprehensive analysis
02
Strategic Planning
Developing data-driven marketing strategy aligned with business objectives and growth targets
03
Rapid Execution
Implementing campaigns and initiatives quickly while maintaining quality and strategic alignment
04
Continuous Optimization
Analyzing performance data, testing hypotheses, and iterating based on learnings to maximize ROI
05
Transparent Reporting
Regular updates with clear metrics, insights, and recommendations for informed decision-making
06
Scalable Systems
Building processes, templates, and frameworks that enable sustainable growth beyond our engagement
Founder Contact Section
🤝 Let's Talk

Start Your Growth Journey

Whether you need strategic guidance or a full-time marketing leader, let's explore how we can work together

Ready to Accelerate Growth?

I work with ambitious B2B SaaS founders who are ready to scale their marketing efforts and drive measurable growth. Whether you're looking for strategic consultation or considering a full-time marketing leader, let's discuss your goals.

📅

Book Consultation

Schedule a strategy session
📧

Email

hello@areebaatiq.com
📱

WhatsApp

+91-8604694710
💼

LinkedIn

Connect & Message